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Social Media

Is ‘Social’ Media?

If you’re a brand, then there’s a good chance that you’ve entertained the idea of ‘doing a Facebook’ recently. But why? Is it ‘brand-able’ in the ways we’ve come to know and love? Is ‘Social’ really ‘Media’ and can we measure what we do with it…?

Content Optimisation, Keywords, Online PR Agency, Social Media Agency, Social Media Marketing, Twitter   ///   21 Jan 2009   ///   TAGS: , , , ,

Social Media Marketing Monkeys Riding Bicycles. Is it Really All Worth it!?

There are a number of technology tools and agencies out there that make a virtue of deluging social media properties with your content. But what’s the value in doing this stuff? Well, not much at all. Here’s why…

Online PR Agency, SEO, Social Media Agency, Social Media Marketing   ///   18 Nov 2008   ///   TAGS: , , , ,

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Wanted: Gundam Mk II Social Media Agency Project Manager …Apply Now!

Yup, we’re hiring again. This time we’re looking for a Gundam-style, skull-crushing, GANT-eating, Karma-centric, Social Media and Online PR Project Manager to help us ace our client satisfaction levels and generally keep the trains running on time…

04 Jul 2009

Short Message to Trad PR: You’re Gonna Need a Bigger Boat

Traditional media relations needs help. If your goal is to influence people through the media then you’re gonna need a bigger boat.

You need to be active where they’re most active – in their Social spaces. Here’s this message in under 20 slides…

20 Jun 2009

 

D. I. Y.: RESOURCES /// MORE

A Beginner’s Guide to Social Media Campaign Execution

A ‘101’ view on how to research and implement a basic Online PR / Social Media campaign, with practical advice on using Twitter, Flickr, YouTube and the Blogsphere for successfully seeding campaign ideas.

Online PR Agency Resources, Papers   ///   08 Jun 2009

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The Online PR Agency Flickr Stream /// MORE

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