Social Media Campaign

Social Media Campaign

4K Videos, Grants, Mobile Improvements, Screening for Ads and Susan Boyle (Again): A YouTube News Roundup

As the world’s favourite Online video sharing site, YouTube is under constant pressure to keep up with the ever more ambitious demands and needs of its users. Here are some of the latest updates from YouTube.

Blogging, Google, Online PR Agency, Social Media Agency, Social Media Content, Social Media Marketing   ///   12 Jul 2010   ///   TAGS: , , , , ,

Why Social Media? Luxury Brands vs Marketing vs Sales (and Talking)

Right now, lots of marketing departments see Social as a must have. Near term this may not be the case – unless they can prove that it helps marketing to do better marketing – without having to invest in all the talking… And these discussions don’t have a great deal to do with the value of a retweet.

The Online / Social Media PR Blog   ///   22 May 2010   ///   TAGS: , , , ,

Blog Planning: Using Content Trending and Social Analytics to Overcome Writer’s Block

Finding sufficient inspiration to fuel a daily, weekly or even monthly blog post can prove a struggle – and choosing a subject that will also attract traffic is an even tougher call. Here are some simple tips for planning a content schedule that will take the headache out of blogging.

Blogging, Content Optimisation, Keywords, Online PR Agency, Papers, SEO, Social Media Agency, Social Media Content   ///   08 Apr 2010   ///   TAGS: , , , , , , , , , ,

How Plain Lazy Uses Social Media to Build Customer Relationships

Nice little write up here from Marketing Donut on how our client Plain Lazy is using Social Media favourites like YouTube, Flickr and Facebook to do some neat acquisition and retention work…

Facebook, Online PR Agency, Social Media Agency, Social Media Content, Social Media Marketing, Social SEO, Twitter   ///   03 Mar 2010   ///   TAGS: , , , , , , , , , ,

What Skittles Did Next… Social Media Re-Mixed

Skittles’ recent social media campaign has garnered quite a bit of comment in recent months. In one of the bravest moves by a large brand in recent memory, Skittles transformed their entire website into a feed displaying all mentions of Skittles on Twitter.

The Online / Social Media PR Blog   ///   19 Feb 2010   ///   TAGS: , , , , ,

Things To Stay On Top Of: A (Simple) Social Media Planning Checklist

There’s quite a lot to keep track of across the Social web, so we’ve compiled a simple list of the essential things you should be doing into a handy checklist. If you monitor nothing else, you should at least do these things…

Facebook, Keywords, Online PR Agency, Social Media Agency, Social Media Marketing, Twitter   ///   30 Nov 2009   ///   TAGS: , , , , , , , ,

Social Media Agency Case Study: The (Kick Ass) Escape Studios #CGWhiz Campaign

Here’s a sneak peek at the results of our recent #CGWhiz Social Media campaign with leading CG and VFX Academy, Escape Studios. The project was a barnstorming success. Find out why (includes PPT with tactics, metrics and results)….

Clients and Case Studies..., The Online / Social Media PR Blog   ///   21 Nov 2009   ///   TAGS: , , , , , , , , , , ,

The New Style Facebook Group: What’s It All About Then?

Anyone who ‘does’ Facebook will probably have noticed some changes this week, with the evolution of Groups into something much more closely resembling Pages. But what are the practical implications for brands?

Facebook, Online PR Agency, Social Media Agency, Social Media Marketing   ///   22 Oct 2009   ///   TAGS: , , , ,

Social Media Agency

Based on our experiences with IBM, Hackett, Expedia and more, here’s a bunch of learning and free best practice ‘Social Media Agency’ white papers and ‘Social Media Agency’ resources to help you navigate the rivers of Social Media drivel… (Hint: we’re relaying our learnings so that you can avoid some growing pains!)

Online PR Agency, Social Media Agency, Social Media Marketing   ///   20 Oct 2009   ///   TAGS: , , , , , ,

Social Media Content and Online PR Strategy Map (A New Cut Out & Keep)

We put together this post in response to a common client request: HELP! Many brands are now stuck wondering how the hell to get any decent ‘play’ out of their Social Media content, assets and profiles. If this is you then check this out…

Branding, Content Optimisation, Keywords, Online PR Agency, SEO, Social Media Agency, Social Media Content, Social Media Marketing, Twitter   ///   12 Jul 2009   ///   TAGS: , , , , , , , , , , ,

A Beginner’s Guide to Social Media Campaign Execution

A ‘101’ view on how to research and implement a basic Online PR / Social Media campaign, with practical advice on using Twitter, Flickr, YouTube and the Blogsphere for successfully seeding campaign ideas.

Papers   ///   08 Jun 2009   ///   TAGS: , , , , ,

The IBM Virtual Forbidden City Social Media Campaign Case Study

C&M and Text100 work together as the Online brains behind IBM Software Group’s Social Media action. Recently, we’ve been helping IBM to showcase all of the development smarts behind the Virtual Forbidden City. Here’s how we got on…

Clients and Case Studies...   ///   05 Jun 2009   ///   TAGS: , , , ,

   

What’s a Social Media Agency?

Rocket science not included. Proceed at ease...

 

Get the Scoop on Social Media PR…

Been there, seen it, bought T-Shirt, wrote it up....

 

What the Hell is Social SEO?

Clue: it's not spammy and it adds value to users....

 

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You too can sign up to receive super-sensitive, super-relevant news from C&M...

 

ONLINE PR & SOCIAL MEDIA AGENCY KNOW-HOW

Roger Warner, Managing Director

Rowan Stanfield, Director of Creative and Planning

Michael Wilkins, Head of Social SEO & Analytics

 

Online PR & Social Media Blog /// MORE

Say Hello to Paul, Our Very Affable New Head of Accounts

As our original ad for the role stated, Paul’s job is to be more Mad Men than IM, Twitter, Foursquare and the rest. His job is to talk to all of our clients – preferably at a distance of three paces, and to get the Martinis in whenever they’re needed. Oh, and to always have a glowing report to hand.

POSTED ON: 01 Sep 2010 / POSTED BY: Roger Warner

Why do 95.769% of Social Media Projects Fail? PLANNING!

In C&M’s experience, failure to deliver value on Social Media projects is 95.769% down to the lack of a plan. Why? Because 95.6579% of the time Social Media is seen as free

POSTED ON: 27 Aug 2010 / POSTED BY: Roger Warner

 

ONLINE PR & SOCIAL MEDIA AGENCY TWEETS /// MORE

the C&M social media agency and online pr agency twitter profileroger warner social media agency and online pr agency fellarowan stanfield social media agency and online pr agency galdavid preece social media agency and online pr agency guymichael wilkins social media agency and online pr agency guyClaire Eden social media agency and online pr agency galJake Doran social media agency and online pr agency guyHollie Bedwell online pr agency galBen Martin social media agency and online pr agency guyClaire Tayler social media agency and online pr agency galTim Rabjohns social media agency and online pr agency sales chapPaul Holdgate social media agency and online pr agency account manager chap

   

Some Social Media Agency Insights /// MORE