Online PR Agency
Say Hello to Paul, Our Very Affable New Head of Accounts
As our original ad for the role stated, Paul’s job is to be more Mad Men than IM, Twitter, Foursquare and the rest. His job is to talk to all of our clients – preferably at a distance of three paces, and to get the Martinis in whenever they’re needed. Oh, and to always have a glowing report to hand.
Why do 95.769% of Social Media Projects Fail? PLANNING!
In C&M’s experience, failure to deliver value on Social Media projects is 95.769% down to the lack of a plan. Why? Because 95.6579% of the time Social Media is seen as free
Twitter Search: Using Advanced Operators to Get the Info You Really Need
We all are aware that you can use advanced operators to construct a query in Google, but did you know that a Twitter Search can also be refined to return a more bespoke page of results?
Create Your Own Infographic: Visualisation Tools
We’ve been off searching the internet for the best visualisation tools to display your data. Here’s what we found…
4K Videos, Grants, Mobile Improvements, Screening for Ads and Susan Boyle (Again): A YouTube News Roundup
As the world’s favourite Online video sharing site, YouTube is under constant pressure to keep up with the ever more ambitious demands and needs of its users. Here are some of the latest updates from YouTube.
Times Online: Content Paywall Payoff?
Shock and awe. The Times and other News Corp titles have gone all Paywall. Cue mass navel gaze… But these content tactics provide some great web marketing lessons for all brands…
Social Media Consulting in an Age of Austerity
In an age of austerity – when budgets are being cut, mixed around and passed on to others – some styles of Social Media consulting are looking increasingly antiquated.
A Social Media World Cup INFOGRAPHIC: Lessons in Team Tactics and Squad Selection
Acme Corp’s bold squad selection for it’s first ever World Cup Social Media campaign looks well set. Leading scorer Vimeo – with 11 goals in qualification – has a slight hamstring problem, but boss Sven Goran Eriksson is in no doubt about where success lies….
A Social Media Integration Roundup
Social Media integration is happening all over at the moment. Here’s a round-up of developing Social Media coalitions to give you a glimpse of future treats.
The All New & Improved C&M HQ
It’s been an unusually busy time for us here at C&M over the last couple of weeks. As some of you may already know, we moved into brand spanking new (well, new for us) HQ last Friday…
Why Social Media? Luxury Brands vs Marketing vs Sales (and Talking)
Right now, lots of marketing departments see Social as a must have. Near term this may not be the case – unless they can prove that it helps marketing to do better marketing – without having to invest in all the talking… And these discussions don’t have a great deal to do with the value of a retweet.
Facebook Marketing Strategy vs Traditional SEO Techniques
The digital marketing industry has been histrionically debating Facebook‘s recent ‘challenge’ to Google’s search dominance through the introduction of its new ‘Open Graph’.
I Like All Your Faces: a Crash Course in Facebook ‘Likes’ and ‘Graphs’
Last week Facebook announced a bunch of important new widgety bits and pieces at its F8 developer conference. This week, the Social web has been awash with shock and awe reaction. Here’s a digest for you….
Content Mills, Social Media Optimisation and Information Quality
What’s a Content Mill? I hear you say… Well, an SEO definition is as follows – something very relevant to those looking to Social Media as the next brand publishing frontier…
What’s a Social Media Agency?
Rocket science not included. Proceed at ease...
Get the Scoop on Social Media PR…
Been there, seen it, bought T-Shirt, wrote it up....
What the Hell is Social SEO?
Clue: it's not spammy and it adds value to users....
ONLINE PR & SOCIAL MEDIA AGENCY KNOW-HOW
Online PR & Social Media Blog /// MORE
Say Hello to Paul, Our Very Affable New Head of Accounts
As our original ad for the role stated, Paul’s job is to be more Mad Men than IM, Twitter, Foursquare and the rest. His job is to talk to all of our clients – preferably at a distance of three paces, and to get the Martinis in whenever they’re needed. Oh, and to always have a glowing report to hand.
Why do 95.769% of Social Media Projects Fail? PLANNING!
In C&M’s experience, failure to deliver value on Social Media projects is 95.769% down to the lack of a plan. Why? Because 95.6579% of the time Social Media is seen as free
