Whatever Happened to the Likely Lads? A Social Network Post Mortem
In true CSI fashion (except without the big names, Hollywood budget and aviator sunglasses), we try and get to the bottom of the reasons for the massive decline in three former giants of Social Networking.
A Social Media Integration Roundup
Social Media integration is happening all over at the moment. Here’s a round-up of developing Social Media coalitions to give you a glimpse of future treats.
‘Zero’ Mass Appeal: How Facebook Won
Our three previous Facebook blog posts all focused mainly on the new Open Graph changes currently being implemented, but another recent announcement could potentially have an even bigger impact…
Facebook Marketing Strategy vs Traditional SEO Techniques
The digital marketing industry has been histrionically debating Facebook‘s recent ‘challenge’ to Google’s search dominance through the introduction of its new ‘Open Graph’.
Facebook, Your Data and Privacy
Facebook: it tends to split people down the middle (ouch), especially when it comes to discussing the privacy aspects of the most popular social network in the world. Despite howls of indignation from some parts of the internet, its new Open Graph functionality will have some interesting and even positive implications for the way the web operates.
I Like All Your Faces: a Crash Course in Facebook ‘Likes’ and ‘Graphs’
Last week Facebook announced a bunch of important new widgety bits and pieces at its F8 developer conference. This week, the Social web has been awash with shock and awe reaction. Here’s a digest for you….
LinkedIn Marketing & Social Media Business Strategy
Contrary to what you might think, LinkedIn isn’t just a place for hosting your CV or looking for a job online. Since its launch in 2003, the site has expanded considerably with a raft of new features such as polls, sponsored advertising and a Facebook-esque applications platform for third-party website integration
The Google Round-up Rodeo
Every morning, my first thought on waking is, invariably, ‘What have Google been doing while I was asleep?’ I rub my bleary eyes, stretch, and let out a moan so wretched and foul that nuns across the world shudder as one, cross themselves and invoke the Holy Father. Why do I get so upset? Because no one has compiled a short blog post rounding up minor changes that Google have made to their search engine.
How Plain Lazy Uses Social Media to Build Customer Relationships
Nice little write up here from Marketing Donut on how our client Plain Lazy is using Social Media favourites like YouTube, Flickr and Facebook to do some neat acquisition and retention work…
Your Social Media Content Schedule
Sometimes the volume of updates on your Social Media platforms can be overwhelming. You may well be looking at Twitter, Facebook, YouTube and your blog each day with a rising sense of panic, thinking “how on earth am I going to update all of these?”
Social Media Planning: Informed Creativity vs Complicators vs Twankernomics
I’ve had a bunch of interesting responses from colleagues, clients and others to my recent post on Social Media and Creativity (Social Media Consulting vs Viral Advertising). Whilst some folks were offended, thankfully most of our clients seemed to like the idea that all this glitzy Social stuff should be based on some rational thinking.
What’s the (Google) Buzz? Tell me What’s Happening
This week Google announced their contribution to the growing world of Social Networking with the launch of Google Buzz. After the disappointment of Google Wave, we were eager to see whether it was going to revolutionise our lives.
News + Social Media = Social News?
How do you find news on the web? Do you go straight to your favourite blogs and news sites or do you use an RSS reader? Or are both of these options too old hat? Facebook and Twitter look to be changing things.
Fabulous Facebook Page Apps
If you’ve got a Facebook page but are at a bit of a loss when it comes to filling it with fabulous things, why not try some apps? Apps can help your page stand out from the crowd, as well as providing extra functionality for your page and fresh ways to connect with your audience. Here are our top picks…
What’s a Social Media Agency?
Rocket science not included. Proceed at ease...
Get the Scoop on Social Media PR…
Been there, seen it, bought T-Shirt, wrote it up....
What the Hell is Social SEO?
Clue: it's not spammy and it adds value to users....
ONLINE PR & SOCIAL MEDIA AGENCY KNOW-HOW
Online PR & Social Media Blog /// MORE
Say Hello to Paul, Our Very Affable New Head of Accounts
As our original ad for the role stated, Paul’s job is to be more Mad Men than IM, Twitter, Foursquare and the rest. His job is to talk to all of our clients – preferably at a distance of three paces, and to get the Martinis in whenever they’re needed. Oh, and to always have a glowing report to hand.
Why do 95.769% of Social Media Projects Fail? PLANNING!
In C&M’s experience, failure to deliver value on Social Media projects is 95.769% down to the lack of a plan. Why? Because 95.6579% of the time Social Media is seen as free
