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Online PR Agency Giveaway: Best Practice Online PR Handbook & Don’t Panic Guide to Online PR

We’ve been talking a lot about the hows, whys and wotnots of Online PR and Social Media lately, so we thought we’d round up all our best practice advice for you in a single, multi-facted handbook, and a supporting presentation slide deck.

Content Optimisation, Keywords, Online PR Agency, SEO, Social Media Agency, Social Media Marketing   ///   02 Mar 2009   ///   TAGS: , , , , ,

Online PR and Web Content Marketing: Lessons from the SEO Side

Can a solid SEO strategy can be the difference between a thriving online publishing house and a dying one – irrespective of the quality of their content? SEOBook thinks so, and I think so too….

Content Optimisation, Keywords, SEO   ///   18 Feb 2009   ///   TAGS: , , ,

New Five Step Guide to Online PR and Social Media Agency Work

Holy Smoke! We’ve gone and published a handy five step guide to everything-you-needed-to-know-about-Online-PR-and-Social-Media-Agency-Work-but-were-afraid-to-ask…

Online PR Agency, Social Media Agency, Social Media Marketing   ///   04 Feb 2009   ///   TAGS: , , ,

The Five Step ‘Shut Up, Listen and Spin’ Guide to Online PR and Social Media Agency Work

Confused about all this Social Media Agency witchcraft? Well, help is at hand. Taking the pretentious out of PR, this paper demystifies all this hip digital marketing stuff and show you how we execute a basic Online PR campaign – in under 10 pages!

Papers   ///   04 Feb 2009   ///   TAGS: , , , , ,

Who’s Looking At You? The Reactive Side of Online PR

Like most web-savvy PR people, we at C&M we take a proactive approach to creating an online stir. But are we missing a trick by not making our content kinder to reporters who come looking for us?

Content Optimisation   ///   23 Jan 2009   ///   TAGS: , ,

Cut to the Chase: A Minimalist Approach to Web Copy

When’s the last time you sat down and read an entire website ‘cover to cover’? Aside from news pages and blogs, most web content is there to direct readers to a practical service, and they don’t want to hang around wading through needless waffle to get it. Here’s how to do it the right way…

Branding, Content Optimisation   ///   09 Jan 2009   ///   TAGS: , , , , ,

C&M’s Bookish Review: the Top Five Head Fodder of 2008

That’s right, more list-o-mania from C&M… This time it’s all about the bookish head-fodder (ie, train, plane and Ovaltine-fodder) that’s seen us through the year. Our top five reads of 2008 ought to give you some idea on how and why we do our schtick…

Branding, Content Optimisation, Keywords, Online PR Agency, SEO, Social Media Agency   ///   31 Dec 2008   ///   TAGS: , , , , ,

Party Harder: C&M’s Five Basic Social Theories of Online PR

In order to engage with your audiences online, you need to shape your words, messages and tactics around their agendas, not yours. In other words, your Online PR efforts need to be a whole lot more social than they have been up until now. Here’s how to do it properly…

Papers   ///   10 Dec 2008   ///   TAGS: , , , , ,

Traditional PR is Broken (vol 2): The Online PR Bullet List

Our post on the death of traditional PR a couple of weeks ago raised a few pulses. We had a very definite point to make. Traditional PR is broken because it’s inaccessible. Online PR is the antidote: it’s perfect for firms who want to see an immediate return on their marketing spend.

Branding, Content Optimisation, Keywords, Online PR Agency, SEO, Social Media Agency, Social Media Marketing   ///   05 Dec 2008   ///   TAGS: , , , , , , , ,

Online PR Campaigns: Old is the New New (Why Trad PR is so Wasteful!)

Run-of-the-mill traditional PR and marketing tactics are inherently wasteful and often irrelevant in terms of our customer requirements. So stop with all the ‘New!’ You need Online PR to nurture relationships by recycling a bit of the Old instead…

Online PR Agency, Social Media Agency, Social Media Marketing   ///   01 Dec 2008   ///   TAGS: , , , , ,

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What’s a Social Media Agency?

Rocket science not included. Proceed at ease...

 

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ONLINE PR & SOCIAL MEDIA AGENCY KNOW-HOW

Roger Warner, Managing Director

Rowan Stanfield, Head of Strategy & Creative

Michael Wilkins, Head of Social SEO & Analytics

 

THE SOCIAL MEDIA PR BLOG /// MORE

If Trad Digital Agencies Did Engagement/PR/Social (Who Moved My Cheese/Fees?)

Dear Mr/Ms Brand Manager, if the agency who builds your web properties is also responsible for engagement / PR / etc, then would they be building things differently? We think so…

POSTED ON: 10 Mar 2010 / POSTED BY: Roger Warner

The Google Round-up Rodeo

Every morning, my first thought on waking is, invariably, ‘What have Google been doing while I was asleep?’ I rub my bleary eyes, stretch, and let out a moan so wretched and foul that nuns across the world shudder as one, cross themselves and invoke the Holy Father. Why do I get so upset? Because no one has compiled a short blog post rounding up minor changes that Google have made to their search engine.

POSTED ON: 08 Mar 2010 / POSTED BY: Jake Doran

 

ONLINE PR & SOCIAL MEDIA AGENCY TWEETS /// MORE

the C&M social media agency and online pr agency twitter profileroger warner social media agency and online pr agency fellarowan stanfield social media agency and online pr agency galdavid preece social media agency and online pr agency guymichael wilkins social media agency and online pr agency guyClaire Eden social media agency and online pr agency gal - UGG BOOTS UGG BOOTS UGG BOOTSJake Doran social media agency and online pr agency guyRobin Kaye social media agency and online pr agency guy

 

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