Case Studies
Hotels.com Social Media Agency: Nanologs - Fight For Your Right to Holiday
We’re excited to say that we’re working hard with the good folks at Hotels.com on a brand new Social Media campaign to help galvanise British holidaying spirits in times of economic doom and gloom. The great British nanolog has arrived…!
Plain Lazy Social Media Agency: Roger Warner (and Friends) vs Pip Andersen’s Parkour
We’re all jazzed because this week we started working with uber-slack clothing company Plain Lazy (created solely for work shy, sleep loving style gurus who want a break from the norm) on a bunch of rather rad Social Media Marketing things… CHECK THE VIDS OUT MAN!
Case Study: Online PR Agency for the Non-Windows Vista Social Club (aka Squiz)
I thought I’d share the machinations of a recent uber-hot campaign with you – just to give you a sense of how a smart Online PR agency works. This one’s in the tech space, and it’s a great example of specific ‘BootStart’ gig.
Text100: Doing the Right Thing to Bring Public Relations to a Social Media-led Future
We’re very proud to work with the folks at Text100 on key accounts like IBM. Together we do wonderful things. The skill set is entirely complimentary: we plan, create and execute stuff as one team.
Wisdom of the Ancients: The Virtual (and Smart) Social Media Agency for IBM
We’re the Online brains behind IBM Software Group’s Social Media action. We’re helping IBM to help others learn more about all the development work they’ve been doing to recreate the Chinese Virtual Forbidden City…
We Help You Identify, Engage, Influence
Stakeholder stakeouts: find out how we locate, infiltrate and help you to relate...
We Generate Measurable Online Buzz
Find out how we help you to buzz, win new friends and influence people...
We Drive Quality Traffic & Conversions
Find out how we help you acquire quality web site traffic and drive conversions...
SOAPBOX: BLOG POSTS /// MORE
Short Message to Trad PR: You’re Gonna Need a Bigger Boat
Traditional media relations needs help. If your goal is to influence people through the media then you’re gonna need a bigger boat. You need to be active where they’re most active – in their Social spaces. Here’s this message in under 20 slides…
In My Mind And In My Car…We Can’t Rewind We’ve Gone Online PR
Yesterday I spoke at an industry event for Motoring PR professionals organised by MIPAA, in the very apt surroundings of the London Transport Museum. The title of the conference was ‘The End of the Road for PR?” and I was there as the token Online PR representative.
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A Beginner’s Guide to Social Media Campaign Execution
A ‘101’ view on how to research and implement a basic Online PR / Social Media campaign, with practical advice on using Twitter, Flickr, YouTube and the Blogsphere for successfully seeding campaign ideas.
