Online PR Agency Giveaway: Best Practice Online PR Handbook & Don’t Panic Guide to Online PR
That’s right, we’re handing you our mojo on a platter. Here’s our secrets, in a nutshell…
Online PR, Social Media, SEO and all this new-fangled web marketing stuff isn’t witchcraft. It’s easy. It’s all about good content and smart implementation.
We’ve been talking a lot about the hows, whys and wotnots with clients lately, so we thought we’d round up all our best practice advice for you in a single handbook, and a supporting presentation slide deck.
As a package, this gives you something like a Unified Theory of Interweb Love and Online PR…
The handbook is a 50+ page guide to Social Media, Online PR, Content Optimisation and SEO. ie, a crack survival guide for web marketing in this brave new world. It gives you step by step guidance on how to plan and execute an online PR campaign, as well as some forensic advice on the supporting mechanics.
The companion presentation is based on a series of training sessions we’ve delivered over the past month which gives self-starters all they need to know about why Online PR is a must-do activity. It also ponders on some of the bigger questions like ‘Why now?’ and ‘How did we get here?’ A bit like the Hitchhiker’s Guide to Interweb Marketing.
In both cases, our advice is DON’T PANIC!
This material gives you all you need to:
- Run your own Online PR and Social Media campaigns
- Understand the Basics of SEO (in a non-scientific way)
- Disarm even the snootiest web consultant with an impressive array of best practises
- Evaluate Online PR and Social Media consultancy services more comprehensively
- Sleep more easily at night. (Don’t worry, you’ll see all this new Interweb stuff isn’t a threat: it’s a low cost opportunity to do some really exciting and measurable marketing work)
So dig in. We hope you enjoy.
And tell us what you make of it all…
Best Practice Guide to Online PR, Social Media and a Little Bit of SEO…
Don’t Panic Companion Guide to Online PR, Social Media and a Little Bit of SEO…
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Roger Warner
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michelle goodall
What’s a Social Media Agency?
Rocket science not included. Proceed at ease...
Get the Scoop on Social Media PR…
Been there, seen it, bought T-Shirt, wrote it up....
What the Hell is Social SEO?
Clue: it's not spammy and it adds value to users....
ONLINE PR & SOCIAL MEDIA AGENCY KNOW-HOW
THE SOCIAL MEDIA PR BLOG /// MORE
If Trad Digital Agencies Did Engagement/PR/Social (Who Moved My Cheese/Fees?)
Dear Mr/Ms Brand Manager, if the agency who builds your web properties is also responsible for engagement / PR / etc, then would they be building things differently? We think so…
The Google Round-up Rodeo
Every morning, my first thought on waking is, invariably, ‘What have Google been doing while I was asleep?’ I rub my bleary eyes, stretch, and let out a moan so wretched and foul that nuns across the world shudder as one, cross themselves and invoke the Holy Father. Why do I get so upset? Because no one has compiled a short blog post rounding up minor changes that Google have made to their search engine.
