If Trad Digital Agencies Did Engagement/PR/Social (Who Moved My Cheese/Fees?)
Dear Mr/Ms Brand Manager, if the agency who builds your web properties is also responsible for engagement / PR / etc, then would they be building things differently? We think so…
How Plain Lazy Uses Social Media to Build Customer Relationships
Nice little write up here from Marketing Donut on how our client Plain Lazy is using Social Media favourites like YouTube, Flickr and Facebook to do some neat acquisition and retention work…
Your Social Media Content Schedule
Sometimes the volume of updates on your Social Media platforms can be overwhelming. You may well be looking at Twitter, Facebook, YouTube and your blog each day with a rising sense of panic, thinking “how on earth am I going to update all of these?”
Social Media Planning: Informed Creativity vs Complicators vs Twankernomics
I’ve had a bunch of interesting responses from colleagues, clients and others to my recent post on Social Media and Creativity (Social Media Consulting vs Viral Advertising). Whilst some folks were offended, thankfully most of our clients seemed to like the idea that all this glitzy Social stuff should be based on some rational thinking.
What’s the (Google) Buzz? Tell me What’s Happening
This week Google announced their contribution to the growing world of Social Networking with the launch of Google Buzz. After the disappointment of Google Wave, we were eager to see whether it was going to revolutionise our lives.
Social Media Consulting vs Viral Advertising: Can All ‘Creatives’ Please Go Back to the 80s
Social Media consulting is not an opportunity to go wild with creative-led, viral-inspired, 60-second advertising. A virus is an illness – much like a Social Media plan without a stack of analytics to back it up and a deep understanding of how Social tools actually work and why people use them.
Fabulous Facebook Page Apps
If you’ve got a Facebook page but are at a bit of a loss when it comes to filling it with fabulous things, why not try some apps? Apps can help your page stand out from the crowd, as well as providing extra functionality for your page and fresh ways to connect with your audience. Here are our top picks…
Social Media Lessons of 2009 – We Need Re-Wiring…
This end of decade post isn’t fueled by a crystal ball. Instead, I thought it’d be more valuable to reflect on what we learned last year. In a nut, Social Media has showed all us Marketeers that most of we do needs a spot of re-wiring…
The Year that Was: 12 Months in the Life of an Online PR and Social Media Agency
It’s been a fun-packed year here at C&M and with only a few working days left in 2009, I decided to take a look back at some of the highlights of the past 12 months.
Five Free Facebook Tools to Enhance Your Social Media Campaign
With Facebook becoming increasingly useful for businesses, we thought it was about time we did a roundup of Facebook tools and how they can help you get more out of your professional Social Media activities.
Things To Stay On Top Of: A (Simple) Social Media Planning Checklist
There’s quite a lot to keep track of across the Social web, so we’ve compiled a simple list of the essential things you should be doing into a handy checklist. If you monitor nothing else, you should at least do these things…
The New Style Facebook Group: What’s It All About Then?
Anyone who ‘does’ Facebook will probably have noticed some changes this week, with the evolution of Groups into something much more closely resembling Pages. But what are the practical implications for brands?
What’s a Social Media Agency?
Rocket science not included. Proceed at ease...
Get the Scoop on Social Media PR…
Been there, seen it, bought T-Shirt, wrote it up....
What the Hell is Social SEO?
Clue: it's not spammy and it adds value to users....
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If Trad Digital Agencies Did Engagement/PR/Social (Who Moved My Cheese/Fees?)
Dear Mr/Ms Brand Manager, if the agency who builds your web properties is also responsible for engagement / PR / etc, then would they be building things differently? We think so…
The Google Round-up Rodeo
Every morning, my first thought on waking is, invariably, ‘What have Google been doing while I was asleep?’ I rub my bleary eyes, stretch, and let out a moan so wretched and foul that nuns across the world shudder as one, cross themselves and invoke the Holy Father. Why do I get so upset? Because no one has compiled a short blog post rounding up minor changes that Google have made to their search engine.
