The Online / Social Media PR Blog
Here’s our running book on all things Online / Social Media PR related. We try and give away as much valuable content, ideas and resources as we can… because we believe in good karma and we know that *giving* is what works best in this webby-Social world.
Please feel free to pitch in with your opinions. We love to hear what you’re making of all this Social Media / PR stuff…
Say Hello to Paul, Our Very Affable New Head of Accounts
As our original ad for the role stated, Paul’s job is to be more Mad Men than IM, Twitter, Foursquare and the rest. His job is to talk to all of our clients – preferably at a distance of three paces, and to get the Martinis in whenever they’re needed. Oh, and to always have a glowing report to hand.
Why do 95.769% of Social Media Projects Fail? PLANNING!
In C&M’s experience, failure to deliver value on Social Media projects is 95.769% down to the lack of a plan. Why? Because 95.6579% of the time Social Media is seen as free
Third-Party Like It’s 1999 – A Twitter Apps Update
While Facebook goes all Foursqare with its new Places tool and MySpace launches a revamped user homepage in a desperate attempt to entice some of its users back from the greener grass of Facebook, there have been some exciting developments in the world of Twitter applications. So, without further ado, here are the most important of the lot…
Twitter Search: Using Advanced Operators to Get the Info You Really Need
We all are aware that you can use advanced operators to construct a query in Google, but did you know that a Twitter Search can also be refined to return a more bespoke page of results?
Your Social Media Event Communication Kit Bag
We like to extend the value of bog standard marketing events to Social Media and the wider world. Here’s our best practise ‘Kit Bag’ for doing it. Have a browse, use it, and tell us what you think.
Google News Round Up: Wave, Images and Net Neutrality
If this were the 1920s and I were a 12 year old newspaper tyke in Chicago, I’d be shouting ‘Extra! Extra! Read all about it! Google news, hot off the press!’
Scally Rally 2010: Bring on Team C&M
We’re having a busy summer here at C&M working with some fantastic clients, relaxing in the garden on our giant beanbags…and to top it off we’ll be driving an old banger across Europe in late September!
Three Important Twitter Conventions and How They Are Used
We often get asked about the numerous Twitter “conventions”, what they mean, how they are used, and when’s appropriate to use them. As such, I thought I’d put together a handy guide on these conventions, which may seem second nature to regular Tweeters, but Double Dutch to the uninitiated.
Top 5 Alternative Search Engines
When it comes to online search, the general consensus is that there can only be one – Google. And for good reason: it’s great at finding stuff. So good in fact, that Google is now synonymous with the word search itself. Google it.
Create Your Own Infographic: Visualisation Tools
We’ve been off searching the internet for the best visualisation tools to display your data. Here’s what we found…
8 Useful Google Search Operator Combinations (feat. Michael Barrymore)
In my last post, I outlined a comprehensive list of Google search operators, and now I’m upping the ante by outlining useful combinations based on my original list…
Wordpress 3.0 Overview
Everyone’s favourite piece of blogging software recently received an update – but is it worth upgrading your current install for?
Truth and Aggregation: Anand Giridharadas
Here’s a lovely presentation from New York Times (and Herald Tribune) columnist, Anand Giridharadas (from a recent talk at the X-Media Lab Conference at the Sydney Opera House)… He’s brilliant. Tune in.
4K Videos, Grants, Mobile Improvements, Screening for Ads and Susan Boyle (Again): A YouTube News Roundup
As the world’s favourite Online video sharing site, YouTube is under constant pressure to keep up with the ever more ambitious demands and needs of its users. Here are some of the latest updates from YouTube.
What’s a Social Media Agency?
Rocket science not included. Proceed at ease...
Get the Scoop on Social Media PR…
Been there, seen it, bought T-Shirt, wrote it up....
What the Hell is Social SEO?
Clue: it's not spammy and it adds value to users....
ONLINE PR & SOCIAL MEDIA AGENCY KNOW-HOW
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Online PR & Social Media Blog /// MORE
Say Hello to Paul, Our Very Affable New Head of Accounts
As our original ad for the role stated, Paul’s job is to be more Mad Men than IM, Twitter, Foursquare and the rest. His job is to talk to all of our clients – preferably at a distance of three paces, and to get the Martinis in whenever they’re needed. Oh, and to always have a glowing report to hand.
Why do 95.769% of Social Media Projects Fail? PLANNING!
In C&M’s experience, failure to deliver value on Social Media projects is 95.769% down to the lack of a plan. Why? Because 95.6579% of the time Social Media is seen as free
