The Online PR Agency Blog

Here’s our running book on all things Online PR and Social Media related. We try and give away as much valuable content, ideas and resources as we can… because we believe in being social.

Please feel free to wade in with your opinions - good and bad. We love to hear what you’re making of all this new-fangled stuff…

Larry @ Plain Lazy on Social Media, Brand Ownership and Customer Service

Larry Jarrett-Kerr is Head of Multi-Tasking (and much else besides) at new C&M client Plain Lazy. He’s a very enlightened chap …One of the things he’s been doing in the past 12 months is handing over the maintenance of his brand and his customer service to his customers…

POSTED BY: Roger Warner   /  Online PR Agency, Social Media Agency, Social Media Marketing   ///   26 Mar 2009   /   No Comments   ///   TAGS: Online PR Agency, Social Media Agency, Social Media Marketing

Plain Lazy Social Media Agency: Roger Warner (and Friends) vs Pip Andersen’s Parkour

We’re all jazzed because this week we started working with uber-slack clothing company Plain Lazy (created solely for work shy, sleep loving style gurus who want a break from the norm) on a bunch of rather rad Social Media Marketing things… CHECK THE VIDS OUT MAN!

POSTED BY: Roger Warner   /  Online PR Agency, Our Online PR & Social Media Agency Work, Social Media Agency, Social Media Marketing   ///   21 Mar 2009   /   11 Comments   ///   TAGS: Case Studies, Case Study, Online PR Agency, Social Media Agency, Social Media Marketing

Being Social: What a Social Media Agency (and an Online PR Agency) can Teach You About Good PR

We’ve been hiring lately and something quite important dawned on me last week. Online PR and Social Media firms seem to be more naturally built for the PR game than their traditional PR agency counterparts…

POSTED BY: Roger Warner   /  Online PR Agency, Social Media Agency, Social Media Marketing, Twitter   ///   16 Mar 2009   /   3 Comments   ///   TAGS: Online PR Agency, PR, Social Media Agency, Twitter

What Happens to Online PR? Check Us Out at NMK’s All-Star Debate, Apr 21st

Frost vs Nixon was hot. NMK’s new all-star Online vs trad PR debate will be hotter – and C&M will be on the panel. This is an important discussion: Online PR vs SEO vs PR vs Social Media vs the Next Big Thing. Book your place now…. It’s in London on April 21st.

POSTED BY: Roger Warner   /  Online PR Agency, SEO, Social Media Agency, Social Media Marketing   ///   10 Mar 2009   /   No Comments   ///   TAGS: Online PR Agency, PR, SEO, Social Media Agency

Twitter, Sky News and the Death of Interweb Browsing (and Reuters, and traditional PR and web advertising)

Last week, Sky News appointed a ‘Twitter Reporter.’ Reuters should be worried, and we should all be thinking about the value of traditional web marketing and PR techniques. If you want to influence your people, you need to think differently…

POSTED BY: Roger Warner   /  Online PR Agency, Social Media Agency, Social Media Marketing, Twitter   ///   08 Mar 2009   /   One Comment   ///   TAGS: Online PR, Online PR Agency, Social Media, Social Media Marketing, Twitter

Online PR Agency Giveaway: Best Practice Online PR Handbook & Don’t Panic Guide to Online PR

We’ve been talking a lot about the hows, whys and wotnots of Online PR and Social Media lately, so we thought we’d round up all our best practice advice for you in a single, multi-facted handbook, and a supporting presentation slide deck.

POSTED BY: Roger Warner   /  Content Optimisation, Keywords, Online PR Agency, SEO, Social Media Agency, Social Media Marketing   ///   02 Mar 2009   /   2 Comments   ///   TAGS: Content Optimisation, Content Optimization, Keywords, Online PR Agency, SEO, Social Media Agency

No Cures for Daily Mail Social Media Cancer Fail!?

OK, so I had a meeting get cancelled today. Rather than tool around and annoy people, I decided to do some research into why The Daily Mail is on such a Social Media FAIL streak at the moment. The result: OUTRAGED READERS WRITE TO DAILY MAIL EDITOR PAUL DACRE IN PLEA FOR COMMON SENSE.

POSTED BY: Roger Warner   /  Online PR Agency, Social Media Agency   ///   25 Feb 2009   /   No Comments   ///   TAGS: Online PR Agency, Social Media Agency

Video Killed the Radio Star… Who We Are and the Twestival Twitter-ati at Brightwest

Jeez – we’ve gone all multi-media…. Here’s a couple of recent video snippets. Firstly, who we are & what we do. Secondly, Twitter, Twestival & Brightwest in particular… Plus a cracking piece from Rowan on the value of Twitter for business in Director Magazine.

POSTED BY: Roger Warner   /  Online PR Agency, Social Media Agency, Social Media Marketing, Twitter   ///   21 Feb 2009   /   No Comments   ///   TAGS: Online PR Agency, Social Media Agency, Twitter

Online PR and Web Content Marketing: Lessons from the SEO Side

Can a solid SEO strategy can be the difference between a thriving online publishing house and a dying one – irrespective of the quality of their content? SEOBook thinks so, and I think so too….

POSTED BY: Roger Warner   /  Content Optimisation, Keywords, SEO   ///   18 Feb 2009   /   One Comment   ///   TAGS: Content Optimisation, Content Optimization, Keywords, SEO

Online PR Agency C&M Denies All Responsibility for Twestival Hangovers (Or How We Helped Brightwest Go with a Bang)

What happens when you put 100 pontificating geeks into a room with free beer? That’s what C&M found out when we went along to our local Twestival event, Brightwest.

POSTED BY: Rowan Stanfield   /  Branding, Online PR Agency, SEO, Social Media Agency, Social Media Marketing, Twitter   ///   13 Feb 2009   /   2 Comments   ///   TAGS: Online PR, Social Media, Twitter