Michael Wilkins, Head of Social SEO & Analytics
Michael is an essential part of the core C&M team. He joined in December 2008 and is the Brains of the operations (in the Thunderbirds sense). He’s responsible for all of our web research – including Social Media analytics and blogger and Google intelligence, and generally provides the rest of us with the research smarts to make us do great work.
He joined C&M from global SEO leaders iCrossing, prior to which he graduated from Napier University with an MSc in Marketing.
In his spare time he likes to write a lot and play in his soon-to-be-featured-on-the-Mercury-Awards-shortlist band (watch this space!!).

Michael Wilkins, Social SEO Treasure Hunter
You can follow Michael via…
What’s a Social Media Agency?
Rocket science not included. Proceed at ease...
Get the Scoop on Social Media PR…
Been there, seen it, bought T-Shirt, wrote it up....
What the Hell is Social SEO?
Clue: it's not spammy and it adds value to users....
ONLINE PR & SOCIAL MEDIA AGENCY KNOW-HOW
THE SOCIAL MEDIA PR BLOG /// MORE
If Trad Digital Agencies Did Engagement/PR/Social (Who Moved My Cheese/Fees?)
Dear Mr/Ms Brand Manager, if the agency who builds your web properties is also responsible for engagement / PR / etc, then would they be building things differently? We think so…
The Google Round-up Rodeo
Every morning, my first thought on waking is, invariably, ‘What have Google been doing while I was asleep?’ I rub my bleary eyes, stretch, and let out a moan so wretched and foul that nuns across the world shudder as one, cross themselves and invoke the Holy Father. Why do I get so upset? Because no one has compiled a short blog post rounding up minor changes that Google have made to their search engine.











