Claire Eden, Online PR Executive (UK)
Girl Geek and Analytical Type A
Claire works across our client portfolio on analytics and online engagement. (It’s tough to do one without the other.)
Also known as ‘Queen of Tools,’ she packs more gadgets, widgets and gizmos than Lara Croft. She also likes to discuss the origins of the Ugg Boot and shoe price inflation – as well as gnarly issues like ‘second order followings.’ (Scam or no scam? You decide.)
After graduating with a degree in Journalism and Marketing from the University of Tasmania, Claire left Australia to travel the world, working in the book trade in Canada before settling down in the UK.
Claire comes to us from global digital marketing agency iCrossing, where she worked as a content and social media analyst.
In her spare time Claire enjoys reading whodunits, watching crime dramas, and having a drink (or three) with friends.

Claire Eden, Queen of Tools
You can follow Claire via…
What’s a Social Media Agency?
Rocket science not included. Proceed at ease...
Get the Scoop on Social Media PR…
Been there, seen it, bought T-Shirt, wrote it up....
What the Hell is Social SEO?
Clue: it's not spammy and it adds value to users....
ONLINE PR & SOCIAL MEDIA AGENCY KNOW-HOW
THE SOCIAL MEDIA PR BLOG /// MORE
If Trad Digital Agencies Did Engagement/PR/Social (Who Moved My Cheese/Fees?)
Dear Mr/Ms Brand Manager, if the agency who builds your web properties is also responsible for engagement / PR / etc, then would they be building things differently? We think so…
The Google Round-up Rodeo
Every morning, my first thought on waking is, invariably, ‘What have Google been doing while I was asleep?’ I rub my bleary eyes, stretch, and let out a moan so wretched and foul that nuns across the world shudder as one, cross themselves and invoke the Holy Father. Why do I get so upset? Because no one has compiled a short blog post rounding up minor changes that Google have made to their search engine.











